PDFC Sunsilk Fashion Week 2019 (PSFW2019) has been all about artistic, creative fashion – more about luxurious pretty clothes. It was an affair of dazzling comebacks, some pleasant debuts, of sumptuous luxury pret and funky tribal ready-to-wear, of fashion forward collections for men. Just the right line-up to represent the myriad fashion aesthetics that are represented by the Pakistan Fashion Design Council. Unlike previous year, there was an almost visible buzz and energy in the designers. HSY may have brought PSFW19 to a close, but the week’s biggest stories emerged from the womenswear shows presenting fluid silhouettes, dashes of colours and laidback glamour set with pret wear collections. Lahore was a rich source of trend as always – just because it’s the ‘it’ fashion week and designers understand the meaning of putting their best foot forward - and this season, it seems the richer, the better. 


SHOWSTOPPER: Mawra Hocane (above) and Sheheryar Munawar Siddiqui (below) walk the ramp for Zaha by Khadija Shah and Republic by Omar Farooq, respectively at PFDC Sunsilk Fashion Week 2019



Designer lineups for the last day usually feature big fashion names – although this doesn’t ring true for the PFDC Sunsilk Fashion Week (PSFW) this time with some genuinely good collections showcased on every single day. PFDC is fast picking up international trends and following international fashion circuit in forming, shaping up and putting up a schedule of designers. They have realised, that more than just a name, it definitely matters what’s being showcased.
Sania Maskatiya wasn't the only designer to impress the fashion crowd this season; Hussain Rehar showcased a series of beautifully-made sequined dresses that we can't wait to dance the night away in; Khadija Shah moved her acclaimed prints to a new level; Republic by Omar Farooq delivered the manish elegance we know and love. 
The fashion desk lists down top 4 collections that went on the runway of PSFW19 this season.

Sania Maskatiya
Sania used pastels as the base and her lineup of ethnic silhouettes left no room for improvement. They were perfectly crafted featuring ethnic chata-pati and exquisite gota with modern cuts and tweaks. From dholki to Eid to the formal engagement wear, the designer knows how to cut a neat silhouette. 


The dresses were accentuated with ballay, bindis and jhoomars that added a certain freshness to the new age collections, steering away from the usual heavy gold jewellery. Using a variety of fabric from raw silk, chiffon and jacquard to pure cotton while using marori, mukesh and stone centric embellishments, the collection diversity was unmistakable. 

Hussain Rehar
There are no real ‘rules’ of street style, but over the past few years, it’s been a commonly held belief that wearing black won’t get you noticed. The competition for a photographer’s attention is fierce—you need colour! Glitter! Prints! Everything what Hussain Rehar showcased this season. With very boho-chic vibes, his clothes featured lots of sequins, abstract florals, jackets and capes. The two-piece suits worked entirely with sequins, the vertical strips of colour flowing down gowns. There’s a sense of gullibility to that his clothes, that this is what futuristic fashion looks like. 

Zaha by Khadija Shah
With experience Khadija knows too well that pretty, flattering clothes are not enough to please a fashion week crowd, so she seasoned with unexpected elements to keep things a little off kilter. The groovy prints of big leafy tropical plants, leopards, bright yellow frogs, monkeys and polka dots and hippieish chill of the late 70’s of breezy baggy tunics nipped at the waist with sashes, paired with harems and shalwars, was all over the showcase. It doesn’t get easier that breezy wearable ready-to-wear collection like this. If you’re really leaning in, layer on the chunky accessories Khadija brought to the ramp with big voluminised hair and neon makeup here and there. You’d love your look! With funky and being bold, it was an affair of Va VA Voom! The models with dewy fresh skin showcased reptilian prints and sheer delicate layers.

Republic by Omar Farooq
Omar’s embrace of less strictly tailored clothes over the past few years was never just about a tightly stitched double breast blazer. It was a something that signaled a message about his brand, telling the world that Republic is more masculine and fashion-forward menswear then ever before. Omar brought an edgy twist to his menswear collection,– he took a departure from conventional menswear suits and came back with jackets that were hip. 


Text and symbols were etched across them, ciphers that hold personal meanings for the designer: a tousle-haired young boy, a monster glaring out from the back of model Aimal Khan’s jacket and rebellious slogans that declared ‘not a role model’.
The accessories were similarly colourful and with British appeal: Buckles made of penny loafers adorned peep peepback plateaus made of colored raffia. Also outstanding are the shoulder bags with nostalgic metal frame to mention.
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